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This company just copied the Apple Watch’s best feature

Fortune

In unveiling Apple’s highly anticipated smartwatch in September, CEO Tim Cook bragged about the device’s “digital crown”—the dial on the gadget’s side—as, well, its crowning achievement.

“As it turns out with every revolutionary product that Apple has created,” he said about the Watch and its crown, “a breakthrough in user interface was required.”

The Taiwanese electronics company Asus [fortune-stock symbol=”ASUUY”] seems to have taken note. Today the company introduced a second version of its Android Wear smartwatch, the ZenWatch 2, at tech expo Computex in Taiwan that seems to have drawn some aesthetic inspiration from the Apple Watch.

See that knob on the side? That wasn’t there before.

In its original report about the development, Vlad Savov, a reviewer for tech media site The Verge, speculated that the new feature might let people wearing the watch navigate its screen. Afterward, the site confirmed with the company that the knob…

View original post 217 more words

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